Don Beveridge - Customerization Seminar

They are four of the most successful businesswomen in China: Belonging to a generation who experienced the austerity of China's cultural revolution, followed by the subsequent economic boom, they have worked their way to the very top in a patriarchal society. Today, Yang Lan is the owner of one of the leading private media companies. Dong Mingzhu is a tenacious female CEO, heading up the world's largest manufacturer of air conditioning systems. Zhang Lan is a tycoon in the luxury restaurant business. Zhou Yi is a top manager working for a big american IT company. How were these careers built? What are the social and economic contexts in which they operate? And what do these women think about the political, social and cultural state of their country?

In this highly anticipated sequel to his groundbreaking, ADVERTISING AND THE END OF THE WORLD, media scholar Sut Jhally explores the devastating personal and environmental fallout from advertising, commercial culture, and rampant American consumerism. Ranging from the emergence of the modern advertising industry in the early 20th century to the full-scale commercialization of the culture today, Jhally identifies one consistent message running throughout all of advertising: the idea that corporate brands and consumer goods are the keys to human happiness. He then shows how this powerful narrative, backed by billions of dollars a year and propagated by the best creative minds, has blinded us to the catastrophic costs of ever-accelerating rates of consumption.

This Business Of Autism is an expository documentary film about the economic and societal benefits of employing young adults with autism. The film addresses the positive impacts of developing profitable businesses while leveraging the unique capabilities of adults with autism, at the crossroads of government programs, corporate social responsibility, entrepreneurship, and family.

Hosted by Jack Perkins (of A&E's "Biography" series), this documentary profiles the life of L.L. Bean, the Maine outdoorsman turned entrepreneur who created one of the most iconic brands in American history.

Film sponsored by the Troy, New York–based manufacturer of Arrow shirts to explain its reasons for moving its business down south. The true story of how two World War II veterans invited the company to occupy an industrial plant that they had built in the hope of revitalizing Buchanan, Georgia. Five hundred residents signed a pledge stating that they were willing to work in the new factory. Cluett, Peabody & Co. eventually employed one-third of the townspeople.

British Comedian Dave Gorman travels across America without supporting the 'Man'. In other words, no Holiday Inns, no Best Westerns and no Comfort Suites. No Shells, no Arcos and no BP gas stations. No MacDonalds, no Starbucks and no chains of any kind. Just Mom & Pop business all the way.

In the late 1960s, Haddon Salt built a fast-food empire. Then Kentucky Fried Chicken came knocking.

Crocodile in the Yangtze follows China's first Internet entrepreneur and former English teacher, Jack Ma, as he battles US giant eBay on the way to building China's first global Internet company, Alibaba Group. An independent memoir written, directed and produced by an American who worked in Ma's company for eight years, Crocodile in the Yangtze captures the emotional ups and downs of life in a Chinese Internet startup at a time when the Internet brought China face-to-face with the West. Crocodile in the Yangtze draws on 200 hours of archival footage filmed by over 35 sources between 1995 and 2009. The film presents a strikingly candid portrait of Ma and his company, told from the point of view of an “American fly on a Chinese wall” who witnessed the successes and the mistakes Alibaba encountered as it grew from a small apartment into a global company employing 16,000 staff.

This documentary takes the viewer on a deeply personal journey into the everyday lives of families struggling to fight Goliath. From a family business owner in the Midwest to a preacher in California, from workers in Florida to a poet in Mexico, dozens of film crews on three continents bring the intensely personal stories of an assault on families and American values.

The Smurfs were created in 1958 by the Belgian comic author Peyo (Pierre Culliford, 1928-1992) and they are one of Belgium's most recognized exports. From Brussels to Los Angeles, via Dubai, a journey into the tiny world of the famous little blue people, from the story of the creation of the original comic to the account of their huge global commercial exploitation.