Experiments in Advertising: The Films of Erwin Blumenfeld: Process & Surrealism

A Ghanaian fashion student and a Nigerian squash player are among the Africans making a life in 70s Britain.

Arguing that advertising not only sells things, but also ideas about the world, media scholar Sut Jhally offers a blistering analysis of commercial culture's inability to let go of reactionary gender representations. Jhally's starting point is the breakthrough work of the late sociologist Erving Goffman, whose 1959 book The Presentation of the Self in Everyday Life prefigured the growing field of performance studies. Jhally applies Goffman's analysis of the body in print advertising to hundreds of print ads today, uncovering an astonishing pattern of regressive and destructive gender codes. By looking beyond advertising as a medium that simply sells products, and beyond analyses of gender that tend to focus on either biology or objectification, The Codes of Gender offers important insights into the social construction of masculinity and femininity, the relationship between gender and power, and the everyday performance of cultural norms.

Traceable follows Laura Siegel, a fashion designer who takes a critical look at the fashion supply chain and fast fashion industry, travels through India in order to meet and work together with the artisans who create the majority of the clothing that we wear. The film explores our growing disconnect of how and who makes our clothing, thus instilling a need for traceability in the fashion industry.

Yohji Yamamoto | Dressmaker is an intimate and delving portrait of one of fashion's most revered stalwarts. For a man who creates clothing as armour, Yamamoto opens up as never before to share the core values that shape his life and work. Interviews with family, friends, employees and confidants reveal further insight about this complex and enigmatic figure.

Nobody captured the atmosphere of 1990s Berlin better than German photographer Daniel Josefsohn, who died in 2016 at the age of 54, leaving his mark in advertising with his irreverent aesthetic and punk sensibility. It was his spontaneous, imperfect images shot for an MTV campaign in 1994 that first made him famous.

The film shows one day from waking up in the morning all the way to waking up again the next morning. The everyday situations that many commercials are made of, the little dramas that they create and solve through the product or service they sell, are stitched together into one day. This is a film about the everyday in (German, or Western-European) society because the commercials are part of the everyday of most people (everyone who watches television) and they depict an ideal image of society. The film abundantly uses repetition as an editing technique, in visual ways as described above, but also because commercials can be read in different ways. For instance, Brat baking foil shows up at the evening dinner sequence, when an ovendish is put on the table, and again later on in the sequence about going out to a classic concert, because the clip has classic music.

A documentary on funk and P-funk and the bands and artists that made it all happen: James Brown, Sly Stone, George Clinton, Bootsy Collins, Maurice White and his Earth Wind & Fire, Average White Band, Kool & The Gang and lots more. It tells the story of black American music and how it evolved from funk to more main stream to disco to hiphop to contemporary R 'n B and its impact on society. Music and live footage from the bands, interviews with artists and band members of Kool & The Gang, Earth Wind & Fire, George Clinton and lots more.

Short subject on how fashion is created- not by the great couturiers, but on the street.

In this highly anticipated sequel to his groundbreaking, ADVERTISING AND THE END OF THE WORLD, media scholar Sut Jhally explores the devastating personal and environmental fallout from advertising, commercial culture, and rampant American consumerism. Ranging from the emergence of the modern advertising industry in the early 20th century to the full-scale commercialization of the culture today, Jhally identifies one consistent message running throughout all of advertising: the idea that corporate brands and consumer goods are the keys to human happiness. He then shows how this powerful narrative, backed by billions of dollars a year and propagated by the best creative minds, has blinded us to the catastrophic costs of ever-accelerating rates of consumption.

Reflections on life and her journey by Diane - a retired model and a star of a cult classic horror film "Manos: the Hands of Fate".

What is it about Speedos? Well here Australian director Tim Hunter is on a mission to find the answer to the question of why so many gay men can't seem to get enough of hunks in tight fitting trunks? Although somehow I think the answer can be found in the question! Anyway in a bid to discover the truth, Hunter has carried out a series of interviews with men who have more than a passing interest in this briefest of garment, including that of Speedo designer Peter Travis, who here relates his part in the history of 'the male equivalent of the Wonder Bra.'